Tag Archives: ROI

Google+ for [small] Businesses

March 27, 2012

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Why Google+? The main question that comes to mind when a Social Networking channel opens its doors to the business world is, “How will this benefit our company?” Google+ has been eliciting the same response ever since they announced their Pages for Businesses in 2011– especially from companies with less than 50 employees. Small businesses [...]

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Create Killer Reports and Dashboards in Salesforce

January 25, 2012

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I’m sure most of you Admins out there have heard once or twice how important it is to create useful Reports and Dashboards to measure your company’s data. Ensuring your executives are in-the-know is crucial, and Salesforce makes this quite easy for you– that is, if you’ve got the tricks. Starting out with the correct [...]

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Using Social Media to Build Brand Awareness: Part I

November 24, 2011

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What is it, and can it be measured? So, your small business has decided to make some Social Media efforts to get your name out, in the hopes that this influence will bring more sales leads. Good call. At some point in laying the groundwork for your social strategy, at least one executive or manager [...]

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